We communicate with people in a wide variety of ways such as text, instant message applications and email. How we communicate in each one is slightly different and also varies based on whether it is for business or personal, and how informal or formal we ought to be....
The email inbox is a unique and fantastic place to get readers’ attention on your product or service. However, there is a catch — their attention is being divided by all the other content in their inbox. Furthermore, emails opened on mobile are at an all-time...
The question of specialization vs generalization has been around longer than our country has been unified. The industrial and democratic revolutions were largely influenced by the ability to break ideas into compartments and bring in skilled associates to take care of...
Mittera Data and Analytics has been a part of Mittera’s core services for roughly two years now. As I look back over our experiences and try to characterize what it means to work in marketing analytics, only one thing sticks out as universally true;...
As a spectator in the audience, it’s hard to appreciate the amount of planning and detail that goes into putting on a successful live event. Whether it’s a sporting event, conference, or music festival, there can be hundreds of people working behind the scenes to make...
